Brand Usage Guide

Through the years, we’ve found it increasingly important to polish and protect our aesthetic values in our work and through our brand. We love collaborating and letting people show our brand! So we created this guide to make it easy to show our colors in the best way possible.

Please download our high resolution brand resources and use them in presentations and videos to credit our work and show how we’re collaborating!

Two versions of the logo exist and are allowed for usage over light and dark background.

Keeping the color element unchanged, the two different versions show an inversion in color for the black-and-white element.

Please select and use the version which creates a larger contrast with your image’s background.

Keep in mind the logo does not have a background. Get both versions clicking here !

Whenever you use the INDI logo, please make sure you don’t alter its proportions or colors in any way.

Additionally, when showing several logos at a time or placing it close to the edges of an image, please leave a margin of at least 0.4 times the vertical and horizontal dimensions of the logo.

You don’t want things looking too crowded !

One last thing ! We really like minimalism, so please try to show our colors in an evident but subtle way. On its own or paired with another in a << cover page >> way, please aim for << small yet evidently visible and balanced >> as shown in the sample below.

Download

INDI Logo - B+W Versions (Oct 2019)

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